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Fixed Wireless Market Research Executive Summary: Fixed Wireless Carriers Report A new study from the New Paradigm Resources Group explains how fixed wireless ISPs are ready to embrace new opportunities.
Fixed wireless telecommunications is the transmission of voice, video, or data wirelessly to and from fixed locations. This differentiates it from portable (or nomadic) and mobile wireless telecommunications. Portable wireless allows users to send and receive voice, video, or data from various locations (as Wi-Fi users do when connecting to the Internet from an airport or a coffee shop). Mobile wireless allows users to communicate while moving (as cellular phones and onboard vehicle navigation systems do). The fixed wireless carriers rely on licensed microwave or millimeter wave spectrum in the frequencies above 10 GHz. Although fixed wireless service can and is being provided in unlicensed and/or sub-10 GHz spectrum, the strongest business model for fixed wireless carriers is in the licensed spectrum above 10 GHz; accordingly, that is the focus of the Fixed Wireless Carriers Report™. Though the entire spectrum is capable of supporting each of these types of wireless communications services, mobile wireless service is provided primarily in the 800 MHz-1.9 GHz range, portable wireless primarily in the 2.4 to 5.8 GHz range, and fixed wireless primarily in the 10 to 90 GHz range. The spectrum above 10 GHz provides fixed wireless carriers with two key advantages over sub-6 GHz spectrum:
... [skipping a section called "Fixed wireless carriers: the past"] Fixed wireless carriers: the present Though some of today's fixed wireless carriers still serve the data and telephony needs of large enterprise customers, that is just one of the market segments pursued by today's fixed wireless carriers. In fact, pursuit of the end user market, at least initially, takes a back seat in most fixed wireless carriers' business plans to the carriers' carrier businessbackhauling cellular traffic or carrying competitive carriers' traffic from cell sites or corporate office buildings to connection points at nearby fiber rings. Today's fixed wireless carriers provide some or all of the following services:
Market drivers include:
Customers include:
Though some of the market drivers and services are established, many are new, and the increased demand for high bandwidth servicesat locations unavailable or at prices unpalatable via existing fiber or copperhas changed the nature of the existing drivers, as well. At the same time, fixed wireless equipment costs have decreased, reliability has improved, and the public has become more comfortable with wireless as an acceptable telecommunications infrastructure alternative. Fixed wireless carriers: the future Clearly, we are at the beginning of fixed wireless' second attempt to secure a seat at the table of major players in the telecom access and transport markets. The fixed wireless carriers' business plans, technology, and marketing savvy will determine the extent to which this second foray into the telecom mixwith more realistic expectations and a more conservative approachis more successful than the first. With a plethora of market opportunities opening before them, those fixed wireless carriers that approach their target markets aggressively, yet sensibly, stand a good chance of success in their rejuvenated market sector.
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