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ISP Business

ISP-Planet's Book List

We've recommended many books over the years and published excerpts from others. Here's a list of the best.

by Alex Goldman
ISP-Planet Managing Editor
[December 18, 2008]

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As winter closes in, it's time to sit back with a book and take stock of the big picture in business. Those who work at ISPs will be in the office over the holidays, but activity may be relatively light, so there should be time to relax and learn.
Book title and Amazon link Article description
Article date and title
 
Don't Make Me Think: A Common Sense Approach to Web Usability Yes, all it takes is common sense to design a good website, but reading this book will persuade you that a decade of website consulting experience adds valuable insight.
[March 20, 2006] Book Review: Don't Make Me Think: A Common Sense Approach to Web Usability
 
Confessions of a Wall Street Analyst Some of the confessions in this book concern activity that was clearly illegal and remains unpunished.
[May 22, 2006] DSL Prime Book Review: Confessions of a Wall Street Analyst
 
Why Not? This book by two Yale professors, one a business school professor and the other a law school professor, says that most problems can be solved, and provides a method for solving them. It challenges you to solve whatever problem annoys you the most.
[November 8, 2002] Book Review: Why Not?
 
Database Nation How much of you do you own? Individuals do not control the use of their name, address, phone number, or even DNA. As concerns about privacy spread, O'Reilly's primer on the subject, written by Simson Garfinkel, repays rereading.
[May 6, 2004] Book Review: Database Nation
 
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It Michael Gerber writes that most small business owners fail to understand why they got into the business in the first place, but that if they take the time to work on their business, not in it, they can rise above the tyranny of work to find freedom and joy.
[January 30, 2006] Book Review: The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
 
The Change Function: Why Some Technologies Take Off and Others Crash and Burn A Wall Street analyst says that the culture of technology companies needs to change in order to fix the problems that drive away potential buyers.
[June 6, 2006] Book Review: The Change Function: Why Some Technologies Take Off and Others Crash and Burn
 
 
Two books by friends of the ISP community
Deploying License-Free Wireless Wide-Area Networks Jack Unger, founder and president of Wireless InfoNet, has written "Deploying License-Free Wireless Wide-Area Networks" for publication in March, 2003 by Cisco Press.
[February 18, 2003] Book Review: Deploying Wireless WANs
 
SELLECOM: 101 Ideas for Marketing in the Telecom Jungle We were treated to a sample chapter from a yet to be published book written by a veteran telecom reseller and marketing strategist.
[November 1, 2007] Book Preview: SELLECOM: 101 Ideas for Marketing in the Telecom Jungle
 

As for the excerpts, see below (and that's not a complete list!):

End

Book excerpts:
  [August 8, 2008] Book Excerpt: Fax, Modem, Text for IP Telephony
  [November 29, 2007] Book Excerpt: Wi-Fi Hotspots: Setting Up Public Wireless Internet Access
  [October 25, 2007] Book Excerpt: Securing VoIP Networks
  [October 30, 2006] Book Excerpt: Cisco Voice Gateways and Gatekeepers
  [May 9, 2006] Book Excerpt: Next-Generation Network Services

 

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